I find that many people have a hard time grasping what personal branding really is. One of the most important things is to be authentic. Differentiate to Land In job search, personal branding is all about differentiating and communicating the unique value you offer your target employers over …
Executive Job Search
4 Ways Common Courtesy Drives a Successful Executive Job Search
Executives these days seem to pay less attention to good manners and etiquette in job search networking, and through the entire executive job search process. This makes these positive qualities an even more powerful asset to those who demonstrate them. People with particularly good manners stand …
The Kitchen Sink Executive Resume
What is a kitchen sink resume? It's the place you dump ALL your career-related experience, skills, qualifications, achievements, metrics, areas of knowledge, areas of interest, etc. Everything about your career history − dating back to the beginning − goes into this resume. Your first …
Do Executive Job Seekers Really Need LinkedIn Premium?
Job seekers frequently ask me whether they should upgrade to LinkedIn Premium. If you’re actively job hunting, the added features could be well worth the expense. First, you need to assess what LinkedIn Premium offers over the free membership, and determine whether you need those added …
5 Mistakes That Can Derail Your Confidential Executive Job Search
If you're like most executive job seekers, you're conducting a confidential job search. Your company may be on shaky ground these days. Or you've decided to move to another company for other reasons. Or maybe you want to pursue a different kind of job. Whatever the reason, you likely want to …
Dealing with Depression and Negative Mindset in Job Search
These are difficult times for all of us. The pandemic, the heightened focus on racial injustices, and the overriding political divisiveness we're experiencing pushes many people into a negative mindset, or even job search depression. Even in "normal" times, job search can be overwhelming and …
21 Ways Your Personal Brand Drives Your Executive Career
You’ve done your personal brand work. That means you’ve clearly defined what makes you "you". You've incorporated the following personal marketing imperatives into your job search and career toolkit: Your vision and purposeYour values and passionsThe top personal attributes you rely onYour …
Top 10 LinkedIn Posts for Personal Branding and Executive Job Search
No doubt about it, LinkedIn is the place to be and be seen when you’re job hunting. My top 10 LinkedIn posts will help you communicate your brand and land faster. Because it is so important, I frequently blog about LinkedIn. Below you'll find my most popular recent LinkedIn posts and/or the …
Jobvite Job Seeker Report, Before and During COVID-19
This year's Jobvite Job Seeker report looks at how people were finding jobs before COVID-19, and then during the pandemic. Initially, 1,500 employed adults and job seekers in the U.S. were surveyed in February 2020. Then, to track the impact of COVID-19, they conducted a follow-up survey of 1,500 …
Advance Your Career With Personal Branding A to Z
Personal branding is no longer optional in executive job search. Personal Branding A to Z covers all the bases. Those who take the time to dig deep and differentiate the unique value they offer their target employers typically land faster . . . in jobs that are a better fit. I've laid out the …








