Executive recruiters and hiring decision makers at your target companies search online using relevant keywords to locate good-fit candidates. Your LinkedIn profile offers several choice locations to insert the right keywords to help elevate your search rankings – or Search Engine Optimization (SEO) …
Executive Job Search
Martin Yate’s New Strategies for First-Time Job Seekers
The eighth in Martin Yate's Knock Em Dead series, Secrets & Strategies For First-Time Job Seekers focuses on job seekers entering the market for the first time. He begins the book with "some little known facts about the world you face": You are at the beginning of what will likely be a …
What a Personally Branded Executive Resume Does For You
The main purpose of an executive resume is to land interviews. But it can do so much more for you, as you navigate an executive job search. When you add personal branding to the mix, a resume becomes an even more powerful positioning and job search tool. The information-mining process, before you …
Personal Branding and Executive Job Search Book — Second Edition
I've just completed the second edition of my ebook, 23 Ways You Sabotage Your Executive Job Search and How Your Brand Will Help You Land . . . A practical guide to executive branding, marketing your ROI value and navigating the new world of job search. Updates to the content reflect the …
Your Email Signature: Another Personal Branding Tool
I estimate that more than half of the emails I receive from executive job seekers have only one line in their email signatures . . . their name. Sometimes their signature is the default they use in doing business through their employers, which may not be appropriate to use in their job …
The New C-suite Jobs
The digital age, the new economy and the new world of work are ushering in a new wave of c-suite roles. Some sound silly and overly touchy-feely: Chief Listener Chief People Officer Chief Happiness Officer But these, and others, are emerging and may be here to stay. Or at least until …
How to Use Twitter: Multiple Resources
Over the weekend, I received a very flattering comment on my post, 14 Reasons I Won’t Follow You On Twitter [Revisited] from David Spencer, an alternative secondary school educator who has developed Education Paragon, a free educational portal for educators, parents and students. In his comment, …
Does Your C-level Executive Resume Differentiate You?
Some of the prospective c-suite clients I speak with come to me certain about what needs to be done to improve their executive resumes. A COO, for instance, has seen a resume for another COO that really hit home with him, so he wants his to mimic that one. He wants the same key words in his, the …
10 Brand-Diluting Phrases That Weaken Your LinkedIn Profile
Many of us resist change. We'd like some things to work the same way forever. It's so much easier than having to learn new ways of doing things. If you're in an executive job search for the first time in, say, 5 years or so, you've found that it doesn't work the same way as the last time …
How Much of My Executive Job Search Is Tax Deductible?
As if landing a job isn't enough to occupy all your days and thoughts, tax time is fast approaching. Have you been tracking every expense involved with your job search, and keeping good records, so you can take all the deductions you’re entitled to? If not, plan to spend some time backtracking and …