Do Boomers Need Personal Branding, too? Many boomers are resistant to personal branding when they're job hunting. After all, branding kind of belongs to Gen-X and millennials, right? They’re talking about it, blogging about it, and using it more than Boomers it seems. Does that mean …
Executive Career Brand Blog
If All Else Fails in Executive Job Search, Read the Directions
I’m sure you heard this wise advice when you were working on a project or problem and hit a roadblock, or things weren't working: "If all else fails, read the directions." But, if you're like most people, you resisted and kept plowing ahead anyway. I think some of us are just wired to test …
Dare to Express Your True Personal Brand
“Why fit in when you were born to stand out?” — Dr. Seuss My clients − c-suite and senior-level executive job seekers − work hard with me through my personal branding and job search readiness process. They’re eager to open up and dig deep so that I can differentiate their unique ROI in their …
Is the Job Search Tax Deduction Gone for 2018?
Bad news for job seekers counting on the job search tax deductions they took advantage of in previous years. Job Search Tax Deductions Vanish with 2018 Returns When Congress passed the Tax Cuts and Jobs Acts in December 2017, provisions taking effect in 2018 suspended many tax deductions …
Having a Blog in Job Search: Anyone Can Learn To Do It, and Excel
Do you know how beneficial having a blog in job search can be? Having your own blog in job search will help you build your personal brand and differentiate the value you offer as a candidate . . . in a way that almost nothing else can top. An added bonus . . . you can also make money with your …




