When you’re proactively job-hunting, you need to keep a keen eye towards expanding your LinkedIn network to include people who can help you meet your career goals. Considering that you may not know many of these people, you need to do your best to compel them to want to connect with you. Without a …
Executive Career Management
C-suite Executives and Social Media: Are You Resistant or Engaged?
A survey by Brandfog, a global social media and digital reputation consulting firm, indicates that social media engagement by companies' c-suite executives is more critical than ever: "Conversations taking place on Twitter, LinkedIn, Tumblr, Medium, YouTube, Instagram and other social channels do …
Personal Branding and Executive Job Search Guide – Revised and Updated for 2015
Having trouble getting a handle on defining and building your personal branding, and navigating today’s executive job search? Not sure what to do first and what NOT to do? My popular executive job search readiness ebook will help you. First published in 2011, I’ve just finished revising and …
Personal Branding and Your LinkedIn Profile Photo
Over the past several years, a lively discussion has unfolded in the comments for my 3 year-old post, “Does My LinkedIn Profile Really Need a Photo?” No doubt, discrimination in job search exists and your photo can expose you to discrimination based on age, weight, ethnic background, …
Storytelling for Executive Job Search Success
Seven years ago Quintessential Careers, a leading online career site, innovated Job Action Day to help all job-seekers and workers take stock of their situations, and make plans and/or take action steps to improve their careers. This year, celebrated on November 3rd, Job Action Day is all about …
Twitter Personal Branding Time-Saving Tips
How to tweet wisely in about 10 to 15 minutes a day, a few times a week. In my practice, I rarely come across executive job seekers who are actively leveraging Twitter to help them land jobs. The few who even have Twitter accounts put up a few tweets initially, and then let it go. Their …
Your Personal Brand Online and the LinkedIn Privacy Dilemma
How private can you keep the changes you make to your LinkedIn profile? Here is one of the most frequently asked questions by my c-suite and senior executive clients who are in a confidential job search, and need to complete and/or update and brand their LinkedIn profiles: "How do I keep my …
Add Special Bullet Point Pizzazz to Your LinkedIn Profile
Want to use jazzier bullet points in your LinkedIn profile than the typical asterisk (*)? It seems that LinkedIn only allows you to use the basic characters that are on your keyboard. But you can try adding some pizzazz to your LinkedIn personal brand with special characters like …
Gratitude: The Happiness Drug
The title of Dave Kerpen's Inc.com article, The Legal Drug That Nobody's Talking About, struck a chord. When I saw that “gratitude” was the drug, I was struck by the wisdom, and wanted to see if his attitude of gratitude works the same way as mine. Sure enough, when his first reaction to a …
2 LinkedIn Personal Branding Tips You Don’t Know
LinkedIn is undeniably the executive job-seeker's most important and powerful online personal branding tool. To improve my LinkedIn profile-building skills, I've just completed Reach Personal Branding's new Certified Social Branding Analyst program, which focuses squarely on LinkedIn …







