If you've been paying attention, you’ve probably seen lots of articles about LinkedIn updates, and how you can use them to build your personal brand. Did you overlook those articles, thinking they're about updating the information (or content) in your LinkedIn profile? Maybe you recently …
How Do I Find a Job in the Hidden Executive Job Market?
You've probably heard about the hidden executive job market, but do you really know what it is, why it exists, and how to take advantage of it? No one knows for sure how many executive jobs are hidden (or never advertised), but it's estimated to be at least 80%. Why aren't more executive jobs …
Why Your Personal Brand Needs LinkedIn
Want to build your personal brand, accelerate your executive job search and land a good-fit job faster? Get busy on LinkedIn. Executive recruiters and hiring decision makers at your target companies rely heavily on LinkedIn when they’re sourcing and assessing executive job candidates. If …
Ready To Tell Your Executive Career Brand Story?
Capturing the attention of people assessing you through your resume, LinkedIn profile, biography, and other personal marketing materials for job search can be a challenge. Sure, you need to include all the right keywords representing your skill sets and areas of expertise . . . but that's just …
How LinkedIn’s Resume Assistant Can Negatively Impact Your Personal Brand
Personal branding is all about differentiating the unique value you offer the employers you’re targeting. If you want to make headway using LinkedIn to promote your personal brand and value, you create plenty of brand-reinforcing content in your profile and elsewhere on LinkedIn. You work hard …
LinkedIn Groups: A Powerful Personal Branding Tool
One of the ways LinkedIn adds value to overall career management and job search is that, when leveraged to full advantage, it will keep you and your executive brand top of mind with your network. Using LinkedIn Groups is one way to accomplish this. To help you land faster, your network on …
Brand Yourself in the 5 Long LinkedIn Profile Sections
Every part of your LinkedIn profile is an opportunity to communicate your brand, but LinkedIn offers 5 longer sections to really brand yourself well. It’s one thing to have a LinkedIn profile. It’s another to have a robust LinkedIn profile that is targeted towards your ideal employers and …
FREE EBOOK – 101+ Top Holiday Job Search Tips from the Experts
Are you seriously looking for a new job, but figure that holiday job search is a waste of time? Nobody's hiring in November and December, right? You're wrong. The holidays are one of the BEST times to land a job, or make strides toward landing first thing in the New Year. This is mostly …
12 Ways To Build Personal Brand Evangelism
The term “Personal Brand Evangelism” rubs some people the wrong way. It may even turn you off to the whole concept of personal branding. Don’t let it. We all benefit from, and need, the support of the people who surround us – friends, peers, managers, staff, employees, clients, mentors, …
Do Executive Job Seekers Really Need LinkedIn Premium?
Job seekers frequently ask me whether they should upgrade to LinkedIn Premium. If you’re actively job hunting, the added features could be well worth the expense. First, you need to assess what LinkedIn Premium offers over the free membership, and determine whether you need those added …