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April 2, 2013 By Meg Guiseppi

Your Email Signature: Another Personal Branding Tool

I estimate that more than half of the emails I receive from executive job seekers have only one line in their email signatures . . . their name. Sometimes their signature is the default they use in doing business through their employers, which may not be appropriate to use in their job …

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February 25, 2013 By Meg Guiseppi

How to Use Twitter: Multiple Resources

Over the weekend, I received a very flattering comment on my post, 14 Reasons I Won’t Follow You On Twitter [Revisited] from David Spencer, an alternative secondary school educator who has developed Education Paragon, a free educational portal for educators, parents and students. In his comment, …

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January 7, 2013 By Meg Guiseppi

Top 10 Personal Branding and Executive Job Search Blog Posts of the Year

I always enjoy looking back at my blog posts from the past year, to assess which topics best hit home with readers. Last year, posts about using LinkedIn for executive job search were the most popular, showing up 4 times in my list of 10 best below. Most of these were also my favorites to write. …

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September 24, 2012 By Meg Guiseppi

3 Social Media Ways to Build Your Executive Job Search Network

Networking has always been the best way to land an executive job. Along with maintaining strong ties to your network throughout your career, when you're in active job search mode, you'll need to cast a far-reaching net to encompass new, targeted connections. Step one in planning your job search …

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July 30, 2012 By Meg Guiseppi

Social Recruiting and Your Executive Job Search

Jobvite Social Recruiting

Are you a senior-level executive still hesitating to embrace social networking for your job search and healthy career management? Did you know that more than 90% of employers will use social networks and social media to find talent in 2012? That's what Jobvite, a leading recruitment platform …

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December 12, 2011 By Meg Guiseppi

One of My Favorite Blogging Strategies

I love blogging – running with the germ of an idea, the writing itself, the research (when necessary), recalling older posts to refer to, even the actual mechanics of loading on the content, finding a graphic and hitting the "publish" button. There's more geek in me than I ever realized until I …

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November 28, 2011 By Meg Guiseppi

How Twitter Helped Me Build My Personal Brand

So many of my c-level executive clients and potential clients are surprised that Twitter is such an integral part of my personal branding and social media marketing efforts, even though it’s wildly popular and stories about its value for business-building and job search abound. They still think …

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September 26, 2011 By Meg Guiseppi

When Job Search Email Goes Missing

Never assume that the email you’ve sent has reached its destination or that it has been read by the person intended. Recently I opened an email with a scathing message from someone I didn’t know. She bashed me for ignoring her previous email inquiring about my services. Problem is, I never received …

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September 12, 2011 By Meg Guiseppi

Social Media ROI: Is It Worth the Time?

So much has been written and said about whether social media brings enough return on time invested. The key to getting value is choosing a few platforms and leveraging them well. We can easily get consumed and overwhelmed by dabbling in too much social media , and making an impact with …

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May 16, 2011 By Meg Guiseppi

Say NO to Social Media . . . Sometimes

The first few months of this year, I had a particularly heavy writing schedule – finishing up my ebook and an unusually large number of client projects in the pipeline at once, along with my regular blog writing routine, and everything else that goes with running a thriving business. My typical …

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Most Popular Articles

Guide to Executive Job Interviews: The How-To’s, Why’s and Best Practices

What Is Personal Branding? Do I Need a Personal Brand for Job Search?

25 Tips To Write an Executive Resume for Today’s Job Search

How to Write the Best Cover Letter for Executive Job Search

15 Savvy Tips To Boost LinkedIn Profile Views

How to Network Into the Goldmine of Hidden Executive Jobs

Build Winning Relationships with Executive Recruiters

Smart Executive Job Search: How To Sail Through Salary Negotiations

Meg earned 10 Personal Branding, Resume and Job Search Certifications including:

Certified Executive Resume Master (CERM)

Reach-Certified-Personal-Branding-Strategist

Reach Certified Social Branding Analyst

360Reach Assessment Analyst

 

 

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