Think your online presence, or lack of it, doesn’t factor much into executive hiring decision-making? Think again. Given two equal candidates, in terms of skill sets, education, work history, and all around good fit for the job, recruiters and hiring professionals are likely to choose the one with …
Online Presence & Online Reputation Management
How Did You Power Up Your Executive Brand Last Year?
January is the perfect time to reflect, take stock, evaluate, and record what you did for your brand last year, before you forget the details. If you're job-hunting or planning to be, your most recent brand-reinforcing achievements and contributions can give your personal marketing communications …
Health Insurance for Your Personal Brand – The 3 Cs
Want to safeguard your executive personal brand and keep it working for you? Practice the 3 Cs of brand communication – the cornerstone of personal branding. William Arruda and Kirsten Dixson, who innovated the strategy in their benchmark Career Distinction: Stand Out by Building Your Brand, say …
2010 Top 10 Executive Personal Branding and Job Search Trends
Things have changed in the world of work and executive job search. Tried and true methods still apply, but the impact of the Internet and our recovering job market require building a different kind of job search strategy and becoming much more proactive. In a nutshell, what you need to do …
Online Executive Personal Branding: Are You Digitally Distinct?
Do you know how strong your web presence is? If you've never Googled "your name", or haven't done it in more than a month or so, give it a try. How many search results are associated with your name on the first page of results? What kind of content is on those web pages associated with …
Executive Job Search and Blogging: Perfect Together
Want to know why blogging and executive job search are a match made in heaven? I hear stories all the time from recruiters and other colleagues in the careers industry about executive job seekers who landed plum jobs as a result of blogging. Their stories have a common theme. Recruiters and …
4 Quick Online Personal Brand-Building Strategies for Executive Job Search
So many senior-level executives I talk with have no idea that most recruiters and hiring decision makers are searching online to source and vet candidates, before deciding whether to talk with them. If you're invisible online, you may not exist to them. Anyone who is job-hunting needs to have …