A client prospect I spoke with recently, a COO in retail, was struggling with whether or not it was time to transition away from the corporate world. He was desperately unhappy in his work, and had been for several years. Somehow, as his career progressed to the c-level, he realized he had lost …
Executive Personal & Career Branding
4 Executive Job Search First Steps, Before You Write Your Resume
I can't tell you how often job-seeking executives I consult with tell me they want to pursue several diverse kinds of positions. The first time I spoke with one client, he said his focus was on Chief Operating Officer (COO) or maybe Chief Strategy Officer (CSO) or even VP of Sales and Marketing, …
10 Things to Love About Your Executive Brand
If you’re someone who thinks personal branding is just a passing fancy, a self-promotion gimmick, you’ve been paying too much attention to the barrage of misinformed voices disparaging it. The beauty of personal branding comes from defining and knowing what makes you unique and valuable, and …
ExecuNet’s 2010 Executive Job Market Intelligence Report
In 2010, personal branding, networking, and online identity management are the keys to executive job search success. A new resilience is emerging in the 150K+ executive job market. ExecuNet surveys conducted in January 2010 show "job creation increasing, recruiter confidence restored, and …
My Personal Brand True Colors
It took me some time, but I finally got my blanner (blog banner) together here. My plan, when I launched this blog last November, was to get it up and running right away, and start building content, authority, and link juice, instead of spending several weeks (or months) finalizing the look of it …
Storytelling Propels Executive Branding and Job Search
You've defined your executive brand and unique value proposition. Now how do you use them in job search? Developing stories around your passions, values, key attributes, strengths, and differentiating factors is a powerful strategy to help you communicate your unique promise of value, and help …
Does Your ZoomInfo Profile Send the Wrong Personal Brand Message?
"Wait a minute", you may be saying, "I never created a ZoomInfo profile! How did I get one?" ZoomInfo aggregates information about some people and companies, and creates profiles for them. The good news. You have a page one (probably) Google search result for your name without lifting a …
Pick Up the Phone to Build Trust With Your Executive Network
I spoke to my friend and colleague Pete Kistler, CEO of Brand-yourself.com, for the first time last week, although I had been a guest blogger at the Brand-yourself blog for about a year, and then a weekly blog columnist since last December. Neither of us had ever picked up the phone to connect. …
Daily Personal Branding Tips from the Experts
In a guest post on Ryan Rancatore's Personal Branding 101, Mohammed Altaee asked 15 Twitter personal branding experts to contribute their top tips in "Personal Branding Tasks You Can Do Every Day". Here are 9 of their sure-fire suggestions: 1. Continually hone your skill through self …
10 Ways to Build Your Personal Brand Online Without a Blog
A new client of mine understood that he needed to pump up his online presence. A Google search for his name yielded a dismal number of relevant results, plus he had a common name and the little that was out there about him was lost in a sea of same-named people. To win at executive job search in …