Several years ago I published a post about deadly LinkedIn mistakes that became very popular – 29 Biggest LinkedIn Mistakes. The post included some of the worst things executives in job search do, or neglect to do, on LinkedIn. In revisiting and updating that post, I've compiled here what I …
personal branding
Personal Branding with LinkedIn Comments
One of the easiest and quickest LinkedIn ways to network with people you want to connect with – or those whose radar you want to get on – is to engage in their activity on LinkedIn. You can easily do this with LinkedIn comments. In fact, you can create a really powerful personal marketing …
Job Search References: How to Choose, Manage and Check Them
You're getting interviews with the employers you're targeting, and job search references are requested. Congratulations! You've worked your way in, and they're interested. They wouldn't ask for references if they weren't strongly considering you. Checking references takes time for employers …
How to Write a Captivating Executive Biography for Your Job Search
Are you job hunting or looking to build more personal marketing content for various purposes? Do you have an executive biography? Many of the executives I speak with want to know more about biographies: I’m sure you’ve read a typical bio that walks you through the person’s career progression …
How to Survive a Layoff or Furlough
Jobs that once seemed to have long-term security can fall away. People who never expected to suddenly be unemployed, can be suddenly hit with the reality that they have to survive a layoff or furlough. Job search is difficult enough at any time. But to have your livelihood pulled out from …
Do Cover Letters Really Matter in Executive Job Search?
Opinions vary on whether or not cover letters matter. Do people even read them? Do you really need to use them in your job search? It's true that not everyone will read your cover letter. But just the fact that you've included one gives a good impression of you. Not sending one can make you …
How to Overcome Age Discrimination in Executive Job Search
If you're over 50 and job-hunting, and it's been several years since you've been in a job search, you may be in for a rude awakening. It may be clear, and terribly discomforting . . . you're facing age discrimination. All of a sudden, job interviews may be much harder to land. When you do get …
10 Dull Resume Clichés That Dilute Your Personal Brand
I've been re-watching the Food Network's Chopped, a cooking competition show. There are about 20 years worth of shows available. I'm almost done watching the entire series. At the beginning of each show, each of the 4 chef contestants introduces themselves, giving what amounts to a brief …
Commonsense Executive Job Search: What You DON’T Do Can Hurt You
You're planning a career move in the near future . . . or you're suddenly out of a job. Whatever the reason, the best way to land a job is with a commonsense job search approach. But instead, most job seekers do this: Scramble to update their old fashioned resume that they used years ago to …
Prepare to Ace & Brand Your Executive Job Interviews
Job interviews are looming . . . Your understanding of your brand and promise of value is solid. Your personal marketing and brand communications plan is building and working for you. These things are helping you land interviews. For many executives, this is where the scary part starts. You …









