In the new world of executive job search, having a strong online presence requires Personal SEO (Search Engine Optimization). Do you have an unusual or uncommon first and/or last name that you've always disliked or even hated? Maybe you were teased about it when you were young? That could be a …
Social Media & Social Networking
Branding Manifesto Part 4 – Little-Used Strategies to Build Social Proof
As part of your personal brand communications plan for executive job search, you need to build social proof. In this, the final part of my 4-part series The Personal Branding Manifesto, we'll take a close look at some little-used ways and places to build social proof. Check out the first three …
Branding Manifesto Part 3 – The Personal Brand Social Proof Paradigm
The need for personal brand social proof is undeniable, but too many executive job seekers dismiss it or don’t understand it. In this part of my personal branding manifesto 4-part series, we're looking at online reputation, online identity and social media. Catch up with the first two parts in …
Avoid These 3 Self-Sabotaging Social Media Mistakes
A robust online presence is great for your personal brand and executive job search, but people make social media mistakes. When you’re in job search mode, it’s time to put on a good face (online and in-person). The first and each subsequent impression of you needs to be a positive one. Hiring …
10 of the Worst Executive Job Search Email Mistakes
A job search email message may carry the first impression you make on someone. In job search, that email message will probably be sent to someone who can help (or hinder) you in reaching your career goals. That first impression can advance or derail your opportunity to position the value you …
3 Executive Job Search Email Misconceptions
You’ve taken the time and care to write a meaty, brand-reinforcing job search email message. You feel you’ve gotten all your ducks in a row, and you’re ready to hit “send”. But wait . . . It’s time to take one last look at your email message . . . tweak it before sending it . . . and …
5 Must-Do’s To Land More Executive Job Interviews
When you’re in executive job search mode, landing coveted job interviews is like hitting the jackpot. Sometimes you’re lucky, and job interviews come easily, despite your lack of focused and concerted effort. Most of the time, it takes planning, preparation and a lot of work to position …
Toxic Executive Job Search Belief: I don’t need an online presence
Why Every Executive Job Seeker Should Care About Having an Online Presence Executive job search is looming imminently in front of you, or you're already deeply mired in one. Having an online presence may be the last thing on your mind. Even though you've heard that social networking and online …
Social Proof: Where Online Presence Meets Personal Branding
In executive job search, social media and online presence matter. Are you an executive job seeker who resists having an online presence? Maybe you’re concerned about privacy issues. Maybe you just don't want to put information about yourself "out there". Unfortunately, the days when you could hide …
How Your Social Media Use Can Sabotage Your Executive Job Search
How you use social media and your online presence in general matter in executive job search. Hiring decision makers and executive recruiters are "social recruiting". They use social media platforms to identify potential candidates and find information about them. In 2016, …









