In our first consultation, a new client of mine asked me whether the LinkedIn professional headline a writer had created for him was a good one. This executive job seeker had been an IT Project Management Consultant for 20 years. His titles as a consultant had ranged from Project/Program Manager …
Online Presence & Online Reputation Management
Oh, How the New LinkedIn Has Changed!
I just completed updating my 3 executive job search ebooks. Most of the strategies I recommend in them haven’t changed much over the past year but, as I got into LinkedIn particulars, I quickly realized that my content updates were going to take a lot longer than I …
Executive Job Search Advice From the Experts
I'm very flattered and grateful to be included among such heavy hitters in Career Sherpa's (Hannah Morgan) "50+ Best Websites For Job Search 2017". WOW! What a valuable resource this list is! Hannah is a nationally recognized author and speaker on all things job search, with a weekly …
C-suite Executives and Social Media: Are You Resistant or Engaged?
A survey by Brandfog, a global social media and digital reputation consulting firm, indicates that social media engagement by companies' c-suite executives is more critical than ever: "Conversations taking place on Twitter, LinkedIn, Tumblr, Medium, YouTube, Instagram and other social channels do …
Personal Branding and Executive Job Search Guide – Revised and Updated for 2015
Having trouble getting a handle on defining and building your personal branding, and navigating today’s executive job search? Not sure what to do first and what NOT to do? My popular executive job search readiness ebook will help you. First published in 2011, I’ve just finished revising and …
Personal Branding and Your LinkedIn Profile Photo
Over the past several years, a lively discussion has unfolded in the comments for my 3 year-old post, “Does My LinkedIn Profile Really Need a Photo?” No doubt, discrimination in job search exists and your photo can expose you to discrimination based on age, weight, ethnic background, …
Twitter Personal Branding Time-Saving Tips
How to tweet wisely in about 10 to 15 minutes a day, a few times a week. In my practice, I rarely come across executive job seekers who are actively leveraging Twitter to help them land jobs. The few who even have Twitter accounts put up a few tweets initially, and then let it go. Their …
Your Personal Brand Online and the LinkedIn Privacy Dilemma
How private can you keep the changes you make to your LinkedIn profile? Here is one of the most frequently asked questions by my c-suite and senior executive clients who are in a confidential job search, and need to complete and/or update and brand their LinkedIn profiles: "How do I keep my …
Add Special Bullet Point Pizzazz to Your LinkedIn Profile
Want to use jazzier bullet points in your LinkedIn profile than the typical asterisk (*)? It seems that LinkedIn only allows you to use the basic characters that are on your keyboard. But you can try adding some pizzazz to your LinkedIn personal brand with special characters like …
2 LinkedIn Personal Branding Tips You Don’t Know
LinkedIn is undeniably the executive job-seeker's most important and powerful online personal branding tool. To improve my LinkedIn profile-building skills, I've just completed Reach Personal Branding's new Certified Social Branding Analyst program, which focuses squarely on LinkedIn …







