I haven’t written about blogging – one of my favorite things to do – in quite some time. Lucky I enjoy it so much because, no question, most of my business comes through my two blogsites – Executive Career Brand and Executive Resume Branding. They are the single best tool for marketing my brand, …
personal branding
Personal Branding for Dummies® Hits the Bookstores
"Why is personal branding important? It allows you to show the world your best true self. It helps you align every part of your life with your characteristics, strengths, values, and goals. By doing so, you create a meaningful, lasting impression on everyone you meet. That impression can …
7 Reasons Not To Be a Personal Brand Copycat
(Following is a slightly modified version of my latest Personal Branding article at Job-Hunt.org.) You see a beautifully written, branded resume – or maybe a LinkedIn profile – of a job seeker with similar qualifications to yours, seeking the kind of job you want. It sounds a lot like …
Personal Branding Ebook From Tim Tyrell-Smith and Job-Hunt.org
Check out the latest addition to Job-Hunt.org's list of 12 (and counting) free job search ebooks on topics ranging from personal branding, interviewing, and career reinvention, to salary negotiations, working with recruiters and more. Tim Tyrell-Smith, creator of the Tim's Strategy approach to …
Do New Grads Have a Personal Brand?
In a departure from my usual focus on c-level executive branding and job search, my most recent article as Job-Hunt’s Personal Branding Expert, cross-p0sted here, zeroed in on new grads and branding: I’m a New Grad. Do I Have a Personal Brand? The short answer – YES! We all do. Everyone has …
Job-Hunt’s Personal Branding LinkedIn Group
For about a year I've been managing the Personal Branding subgroup of the Job-Hunt Help Group. Along with job seekers at all professional levels, membership includes many Reach Certified Personal Branding Strategists besides myself, and other esteemed careers industry professionals. Come join …
Free Personal Brand Assessment Tools
Getting ready to define or refresh your brand to better communicate what differentiates your ROI value from your job-seeking competitors? Start by doing some discovery work. Among a whole host of publications and resources, the folks at Reach Personal Branding (@ReachBranding on Twitter) offer a …
My Best Friend’s Personal Brand
Have you ever thought about the qualities in your close friends that you most know them for and rely on them for? The things that make you want to keep them close? I’ve known my dear friend Marie Bernegger for more than 25 years. She’s steadied me through some difficult times. We’ve shared many …
Personal Branding Expert at Job-Hunt.org
For nearly 4 years, I’ve been fortunate to be the Personal Branding Expert at Job-Hunt.org, the top-rated Internet employment portal, among some very distinguished experts in other job search-related fields. Contributing a new article every month or two, I’ve amassed a long list of what I hope …
Personal Branding Hype and Myths vs Reality
Personal branding has somewhat mainstreamed and is becoming more accepted in job search. But I still see too many job seekers confused about what branding actually is. It’s no wonder they’re confused, with so much debate and misinformation floating around social media and traditional media. Do you …






