So much has been written and said about whether social media brings enough return on time invested. The key to getting value is choosing a few platforms and leveraging them well. We can easily get consumed and overwhelmed by dabbling in too much social media , and making an impact with …
Social Media & Social Networking
Job-Hunt’s Personal Branding LinkedIn Group
For about a year I've been managing the Personal Branding subgroup of the Job-Hunt Help Group. Along with job seekers at all professional levels, membership includes many Reach Certified Personal Branding Strategists besides myself, and other esteemed careers industry professionals. Come join …
The Two Biggest Executive Job Search Mistakes
I recently had a conversation with my friend and colleague, Martin Yate, job search expert and renowned writer of the Knock 'em Dead series of career and job search books. In his latest book, Knock ‘em Dead: Secrets & Strategies for Success in an Uncertain World, to which I was thrilled to …
Best LinkedIn Tips: Find LinkedIn Groups to Join
LinkedIn Groups are one of the big benefits of LinkedIn membership, but many members don’t seem to know that. They’re missing out on plenty of opportunities to accelerate their job search. Joining the right Groups can lead you to people who can help you achieve your job search goals. But how do …
Executive Job Search & Branding Ebook PRICE CUT!
Many people look forward to catching up on reading over the summer. Light novels and other diversions are popular. But if you're in a job search, or think you're headed there, summer is a great time to strategize your search, do some career planning, and actually get a foothold and gain some …
Say NO to Social Media . . . Sometimes
The first few months of this year, I had a particularly heavy writing schedule – finishing up my ebook and an unusually large number of client projects in the pipeline at once, along with my regular blog writing routine, and everything else that goes with running a thriving business. My typical …
How To Write a LinkedIn Invitation to Connect
I receive lots of requests to connect on LinkedIn. That’s very nice. I’m glad people are interested. I'm selective about who I connect with, and go by quality over quantity. Typically people inviting me don’t bother to actually write a message. They use the lifeless default, "I’d like to add you …
Happy Fourth Birthday to the Job Mob blog!
One of my favorite bloggers, Jacob Share, recently celebrated the 4th anniversary of his excellent JobMob blog. A job search expert on the highest level, Jacob understands and prolifically writes about personal branding, search strategies, social networking, blogging and all the other essentials …
Executive Job Search: Update Your LinkedIn Network
Get yourself into a regular routine (say, once a week or a few times a month) of posting status updates to your profile. Your updates sit at the top of your profile, so will likely be one of the first things people see when reviewing your profile. Your LinkedIn network is notified of your …
Get Your Executive Brand Into Your Email Signature
If you’re a busy executive, you do a lot of emailing. In job search, you’re emailing even more than usual. You’re working on (or should be) connecting with your network to uncover job leads and the hiring decision makers at your target companies with whom you need to connect. You’ll be sending them …


